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Here at Welcome, we're big on inclusivity. That's why we're excited to announce the launch of live captioning within the Welcome platform. The newest capability improves viewer comprehension, offers viewer flexibility in different environments, but most importantly, makes your content accessible for all.
The pandemic has impacted and changed the way companies use video. Virtual and hybrid events have taken center stage, remote work is our new reality, and video is making it all happen.
With video at the forefront, closed captioning is no longer a nice-to-have feature; it's an absolute must for many organizations. Event captioning is often needed to meet internal accessibility and inclusiveness requirements set by the Americans with Disabilities Act (ADA).
The ADA was created to help keep the same rights and opportunities open for persons with disabilities. It prohibits discrimination against any person with disabilities in all areas of public life – this includes your organization's video content. So whether you're hosting a large virtual conference or a company all-hands meeting, closed captioning ensures that your video content is accessible to every viewer.
Although accessibility for the deaf and hard-of-hearing is the most crucial use case of closed captioning, captions can benefit everyone watching. They can enhance viewer comprehension, attention to, and memory of the event content. Also with the increasing popularity of mobile devices, viewers could be somewhere where access to audio is limited. Captions allow people to tune into your event, even if they're in a noisy environment.
So you may be wondering how closed captioning works within the Welcome platform. Gone are the days when you needed to hire a professional linguist. We like to make things easier for our customers, and that includes closed captioning too.
Our live captioning automatically transcribes audio to text and is directly embedded into the platform for a seamless experience. Captions are highly accurate, include punctuation, recognize numbers, abbreviations, and Proper Nouns. You can rest assured that your audio is being transcribed correctly and is not jumbled-up jibberish.
Most importantly, we believe in accessibility for all and want to ensure that everyone has equal access to our platform. That's why we've made it possible for all attendees to turn on captions. This feature is included in every pricing plan, so your events can be widely accessible—no matter which plan you choose. Just ask your Welcome Customer Success Manager to turn it on for you.
Want to see live captioning in action? Book a demo. We'd love to show you around.
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